Our value proposition
We deliver clean energy and comprehensive solutions that contribute to our customers’ and our country’s competitiveness. We generate value through sustainable revenue.
Our Strategic Topics
Cost efficiency and operational excellence
We carry out all the Company's activities with high quality and efficiency, and making a better use of the resources by managing costs and continually improving the way they are carried out.
Clean energy matrix
We belong to one of the largest specialized renewable energy platforms in the world. We position our Company through a clean energy matrix managed by constantly optimizing all our operations.
Energy business model
We are key players in industry changes and in the generation business model in Colombia. We act and respond quickly to leverage the advantages and mitigate the risks of a rapidly changing regulatory and technological environment.
We responsibly manage water and aim at protecting it in the development of our activities. We are aware of water vulnerability to climate change and recognize we are not the only ones interested in this valuable resource.
Our future is intrinsically linked to the development of society, especially in the communities where we operate. We provide development opportunities to empower progress and wellbeing based on genuine dialogue relationships.
Competent, committed people with shared values.
Strategic Objectives 2018 - 2022
- Value is generated through the sum of all our efforts, and if we fail to generate value, we cannot be sustainable over time.
- Revenue goals, EBITDA and Operating funds flow.
Promote and develop sustainable relations with the environment
Because everything we do is related to others, and the quality of those relations is important for the Company's performance.
Develop a portfolio of profitable projects to execute the best ones
To quickly respond to growth opportunities when market conditions require it.
Strengthen market competitiveness
The energy market is changing rapidly, and we have to make sure we take advantage of opportunities and mitigate risks that may compromise our position in this market.
Guarantee competitive levels of operational uptime
Because we have to be sure to generate energy whenever it is required, to sell it in the market and to our customers at the best prices.
Manage processes in a reliable and cost-effective manner
Because there is always a way to do things better and to control costs in order to be competitive in an increasingly difficult environment.
Ensure and optimize financial resources
It is not enough to have revenue. Getting the best value from it will allow us to keep operating the business and to be ready to grow when conditions are ripe.
Maintain our commitment to sustainability practices
Without an environment there is no business, without development there is no economic growth, and if there is no water, we cannot generate energy.
Develop and keep the people that mobilize the strategy
The strategy is attained in its execution and an excellent execution is only possible with people who are trained and leaders that guide the action.
Ensure organizational architecture and suitable technology
The way we organize ourselves and the technology we use must serve to speed up decision making and thereby develop our management with greater efficiency.
Corporate values are the attributes and attitudes that characterize us as a Company, and they define the way we work to deliver our products and services to those who need them, making us a company that stands out in the market.
Ethics: fundamental value
For us, ethical behavior means doing things right and in good faith; being consistent in what we think, say and do; and favoring the common good over individual interests, thereby contributing to the sustainability of the company and the environment in which it operates.
We adopt the following values when interacting with the surrounding environment and when striving for our individual and collective growth:
- Social and environmental responsibility
- Respect for others
- Customer focus
- Sound economic sense